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- Snapchat Ads drive higher ROAS for ecommerce brands: Studyby Anu Adegbola on July 18, 2025 at 6:11 pm
A new study shows Snapchat quietly outperforming rivals in ad efficiency, offering e-commerce brands a surprising edge.
- Google Ads moves brand controls under AI Max in new search campaignsby Anu Adegbola on July 18, 2025 at 1:11 pm
Google is making AI Max a requirement for using brand controls in new Search campaigns, tightening its push toward full automation.
- Google homepage search box rolling out AI Mode buttonby Barry Schwartz on July 18, 2025 at 1:03 pm
It seems Google is adding an AI Mode button to the Google home page. Google has been testing this for a couple months now.
- AI search is booming, but SEO is still not deadby Lily Ray on July 18, 2025 at 1:00 pm
AI search tools are on the rise, but SEO fundamentals remain critical. Learn how the two intersect and what it means for your strategy.
- How to master the client call: Agency editionby Aric Whiteley on July 18, 2025 at 12:00 pm
Your deck won’t save you. Your data won’t speak for itself. Learn how small agencies can turn client calls into their biggest retention tool.
